Continental Catalogue

THE CONTINENTAL LEGACY CONTINENTAL headquarters in the 1970’s Heritage Swiss Made Contemporary CONTINENTAL, founded in 1924, captures the essence of Swiss watch making heritage with an electic blend of inspired design, precision and reliability. Switzerland’s traditional watch-making expertise is reflected in the CONTINENTAL range. CONTINENTAL watches are manufactured in Switzerland and bear the designation „Swiss Made“. Since 1924 they are standing for Swiss quality and horological tradition of high-quality timepieces. CONTINENTAL watches are made of stainless steel, scratch-resistant sapphire crystal and Swiss precision movements that guarantee a high accuracy. CONTINENTAL offers a wide range of watches which are in perfect harmony with the current trends while retaining its classic Swiss watch-making pedigree of over nine decades. The brand’s consistent principles guide the entire process of watch design, production, distribution & retailing in tandem with the industry developments.

HISTORY OF CONTINENTAL The definitive registration of CONTINENTAL brand dates to 13th September 1924, by the company Schild et Cie, Manufacture des Montres Octava, Hebdomas et Orator, La Chaux-de-Fonds. 1 Infosuisse carries records on history of CONTINENTAL much earlier than 1924 with the first known registrations appearing in 1881 and Julien Gallet, La Chaux-de-Fonds being the first owner. At this time, CONTINENTAL was registered as Continental Time Keeper / Continental Watch Co. Schild et Cie became a well-known producer of CONTINENTAL Pocket Watches, exporting the watches to the United States of America. CONTINENTAL continued to sell under various company names such as Continental Uhren AG / Montres Continental SA. In 1967 the company was renamed as Economic Swiss Time Holding (ESTH / Economic Swiss Time Manufacturing) and CONTINENTAL began to be exported to key international markets. In 1971, Economic Swiss Time Holding was acquired by Société Suisse pour l’Industrie Horlogére SA (SSIH) and integrated with other independent brands such as Agon, Buler & Ferex. However with the advent of quartz watches, the mechanical watches revenue of SSIH fell massively along with the Swiss Watch industry in general. Subsequently Economic Swiss Time was in the year 1993 renamed to EVACO SA. In the year 2021 EST SWISS TIME LLC took over the production and distribution of the brand.

24601 8 24602 11 23506 21501 21501 23451 23001 23001 20504 20504 24607 22001 24251 22508 17 13 19 20 21 25 24 23 27 29 31 10 7 15 16 + 4 23501 + 18 +

STAINLESS STEEL STAINLESS STEEL WITH CERAMIC SAPPHIRE CRYSTAL PVD PLATING 30M WATER RESISTANT 50M WATER RESISTANT 100M WATER RESISTANT MOTHER OF PEARL STONES STONES BY SETTING AUTOMATIC MOVEMENT QUARTZ MOVEMENT DATE DAY DATE BIG DATE DUAL TIME RETROGRADE CHRONOGRAPH MOON PHASE MULTIFUNCTION MOON PHASE SAPPHIRE CASE BACK END OF LIFE CASE SIZE - 3H TO 9H BRACELET / BAND SIZE GLOSSARY 20351 / 21351 22504 / 22509 33 34 5

24601 7 41.00 24601-GD114438 24601-LD114438 24601-GD834438 24601-LD834438 ETA F06.115 ETA F04.115 41.00 32.00 22.5 17.00

24602 24602-LD114438 24602-LD837738 8 24602-LD838838 ETA F04.115 17.00 34.00

23501 10 ETA F06.115 41.00 24.00 23501-GD101680 23501-GD101830 23501-GD101950 23501-GD312130

23501 11 ETA F04.115 18.00 32.00 23501-LD101040 23501-LD101680 23501-LD101830 23501-LD101870 23501-LD101910 23501-LD101950 23501-LD312130

23506 23506-GD101130 23506-GD101830 23506-GD101950 23506-GD312130 13 20.00 16.00 ETA F06.115 ETA F04.115 41.00 30.00 23506-LD101130 23506-LD101170 23506-LD312130 23506-LD101950

21501 21501-GD101110 21501-LD101110 21501-GD101410 21501-LD101410 21501-GD202110 21501-LD202110 15 ETA F06.115 ETA F04.115 24.00 18.00 41.00 30.00

21501 21501-GD312110 21501-LD312110 21501-GD815110 21501-LD815110 16 ETA F06.115 ETA F04.115 24.00 18.00 41.00 30.00

21501 21501-GM101950 21501-GM815130 21501-GM101130 21501-GM101680 17 RL 706.3 41.00 24.00

23001 23001-GD101830 23001-GD101950 23001-GD101990 23001-GD312130 18 RL 715 41.00 20.00

23001 23001-LD101770 23001-LD101830 23001-LD101950 23001-LD101990 23001-LD312130 23001-LD801770 RL 785 16.00 19 32.00

23001 23001-GD156990 23001-GD158830 23001-GD556130 23001-GD254130 20 RL 715 20.00 41.00

23451 23451-GT154110 23451-GT154410 23451-GT158810 23451-GT254110 23451-GT556110 21 RL 1069 40.00 20.00

24607 24607-GD101130 24607-GD101430 23 24607-GD101830 26407-GD156950 24607-GD454430 43.00 22.00 RL 715

20504 20504-GD101130 20504-GD101830 20504-GD101430 24 22.00 ETA F06.115 42.00

20504 20504-GD158830 20504-GD554430 20504-GD563990 25 22.00 ETA F06.115 42.00

27 22001 22001-GC101130 22001-GC101680 22001-GC404430 RL Z60 22.00 43.00 22001-GC156950 22001-GC158830 22001-GC554430

24251 24251-LT101501 24251-LT202501 29 24251-LT505881 14.00 RL 751 34.00

22508 22508-LT101831 22508-LT101991 22508-LT312131 22508-LT202431 16.00 ETA 902.101 31 32.50

20351 20351-LT101501 20351-LT202521 20351-LT815891 RL 753 10.00 19.00 21351 21351-LT101501 21351-LT202521 21351-LT312471 RL 753 10.00 24.00 33

22504 22504-LT101800 22504-LT815640 22504-LT815880 22509 22509-LT101111 22509-LT101811 22509-LT202111 34 ETA 902.101 25.00 12.00 22504-LT202500 ETA 902.002 20.00 28.00

GENDER FUNCTION CASE BAND-COLOR DIAL BEZEL L = Ladies T = Two / Three Hand 1 = SS Metal / Ceramic: 01 = MOP Violet / Stone 58 = MOP Grey / Stone 0 = None G = Gents D = Date / Day Date 2 = GP 01 = SS 02 = MOP Violet / Roman 1 = Transparent Stones U = Unisex M = Multifunction 3 = TT 02 = GP 03 = MOP Violet / Arabic 59 = MOP Brown / Stone 2 = Coloured Stones K = Kids C = Chrono 4 = IP Black 04 = Black 04 = MOP Violet / Index 3 = Rainbow Stones A = Automatic 5 = RG 05 = RG 61 = Brown / Roman 4 = Black Ring H = Hand Winding 6 = IP Brown 06 = Brown 10 = Silver / Stone 62 = Brown / Arabic 5 = Red Ring R = Retrograde Quartz 7 = Ceramic 07 = White 11 = Silver / Roman 63 = Brown / Index 6 = Blue Ring 8 = RT 08 = Pink 12 = Silver / Arabic 64 = Brown / Stone 7 = White / Silver Ring 9 = IP TT 13 = Silver / Index 8 = Ceramic Ring 12 = TT (SS / GP) 65 = Grey / Stone 9 = Coloured Ring 14 = TT (SS / Black) 14 = Light Blue / Stone 66 = Grey / Roman 15 = TT (SS / RG) 15 = Light Blue / Roman 67 = Grey / Arabic 16 = TT (SS / Brown) 16 = Light Blue / Arabic 68 = Grey / Index 17 = TT (SS / White) 17 = Light Blue / Index 18 = TT (SS / Blue) 70 = White / Stone 19 = TT (SS / Green) 20 = Ivory / Stone 71 = White / Roman 20 = TT (IP / Black) 21 = Ivory / Roman 72 = White / Arabic 21 = TT (IP / Grey) 22 = Ivory / Arabic 73 = White / Index 22 = TT (IP / White) 23 = Ivory / Index 23 = TT (IP / Blue) 74 = Rose / Stone 24 = Tarquoise / Stone 75 = Rose / Roman 24 = TT (GP / Black) 25 = Tarquoise / Roman 76 = Rose / Arabic 26 = TT (GP / Brown) 26 = Tarquoise / Arabic 77 = Rose / Index 27 = TT (GP / White) 27 = Tarquoise / Index 80 = Blue / Stone 34 = TT (RG / Black) 30 = Champ / Stone 81 = Blue / Roman 36 = TT (RG / Brown) 31 = Champ / Roman 82 = Blue / Arabic 37 = TT (RG / White) 32 = Champ / Arabic 83 = Blue / Index 38 = TT (RG / Blue) 33 = Champ / Index 84 = MOP Blue / Stone Leather / Silicone: 34 = Red / Stone 85 = MOP Blue / Roman 51 = Grey /Metalic 35 = Red / Roman 86 = MOP Blue / Arabic 52 = Beige /Tan 36 = Red / Arabic 87 = MOP Blue / Index 53 = Green 37 = Red / Index 54 = Black 88 = MOP Rose / Stone 55 = Pink /Red 39 = Violet / Index 89 = MOP Rose / Roman 56 = Brown 90 = MOP Rose / Arabic 57 = White 40 = Black / Stone 91 = MOP Rose / Index 58 = Blue 41 = Black / Roman 59 = Burgundy 42 = Black / Arabic 92 = Green / Stone 60 = Pale Blue 43 = Black / Index 93 = Green / Roman 61 = Pale Pink 94 = Green / Arabic 62 = Tarquoise 47 = MOP Ivory / Roman 95 = Green / Index 63 = Taupe 48 = MOP Ivory / Arabic 49 = MOP Ivory / Index 96 = Taupe / Stone 60 = MOP Ivory / Stone 97 = Taupe / Roman 98 = Taupe / Arabic 50 = MOP White / Stone 99 = Taupe / Index 51 = MOP White / Roman 52 = MOP White / Arabic 53 = MOP White / Index 54 = MOP Black / Roman 55 = MOP Black / Arabic 56 = MOP Black / Index 57 = MOP Black / Stone CODING STRUCTURE FOR EXAMPLE 24607-GD156950 24607 G D 1 56 95 0 - case style number - Gents - date / day date - SS case - brown leather strap - green colored dial with index - none stone bezel 24251-LT505881 24251 L T 5 05 88 1 - case style number - Ladies - two / three Hand - RG case - RG bracelet - MOP rose colored dial with stone index - transparent stones on bezel

CONTINENTAL DISPLAY CODE DESCRIPTION DIMENSION (CM) CONTENT BD-1 Back Drop 1 (Incounter) 30W x 20H BD-2 Bac Drop 2 (Niche) 26W x 20H BD-3 Back Drop 3 (Window) 30W x 40H BD-4 Back Drop 4 (Window) 40W x 45H BD-5 Back Drop 5 (Window) 60W x 60H CP-1 Center Plate 45W x 30D 4 BWS-1 + 4 SWS-1 + 2 SC-1 + 18 VCT-1 + 2 HCT-1 SP-1 Side Plate 26W x 25D 1 BWS-1 + 1 SWS-1 + 1 SC-1 + 8VCT-1 FP-1 Front Plate 30W x 15D 8 VCT-1 BWS-1 Big Wooden Stand 3.50x 4.50 x 5.50 SWS-1 Small Wooden Stand 3.50 x 4.50 x 3.50 SC-1 Singe Cushion 10.00 x 6.00 x 6.50 VCT-1 Vertical „C“ Clips with „I“ Buttom HCT-1 Horizontal „C“ Clips with „I“ Buttom SPECA-1 Spec Plate - Arabic 11.00 x 7.20 SPECCH-1 Spec Plate - Chinese 11.00 x 7.20 SPECE-1 Spec Plate - English 11.00 x 7.20 SPECR-1 Spec Plate - Russian 11.00 x 7.20 OA-1 Official Agent Plate 14.00 x 8.00 x 2.00 TRY-1 Tray 35.00 x 28.50 x 2.50 BD-4

CONTINENTAL POS ELEMENTS

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